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About Flour Mills of Nigeria PLC

brand manager at Flour Mills of Nigeria Plc

Flour Mills of Nigeria Plc (FMN) operates as a prominent food and agro-allied company, engaging in flour milling, production, and distribution of a wide array of food products. Their portfolio includes flour, pasta, noodles, breakfast cereals, margarine, spread, vegetable oils, and refined sugar. Under brand names like Bagco, Eagle Feeds, and Golden Fertilizer, FMN markets its products. Additionally, the company is involved in livestock feeds, farming, agro-allied downstream activities, fertilizer distribution, manufacturing and marketing of packaging materials, and offers support services in packaging, power generation, logistics, port operations, shipping, and real estate leasing. FMN’s headquarters are located in Lagos, Nigeria.

Job Title: Brand Manager

  • Location: Lagos
  • Employment Type: Full-time

Purpose of the Job

  • To manage the image and perception of assigned brands using appropriate research and integrated marketing communication tools to ensure continuous growth in market share and to achieve and exceed the sales objectives of the assigned brands.

The Job

  • Develop and implement strategies to grow assigned brands which will increase market share and sales revenue.
  • Prepare integrated marketing communication briefs for advertising agencies and media partners ensuring clarity of brand objectives and positioning.
  • Collate, summarize and maintain all market related information on assigned brands to facilitate management decision making process through accurate reporting.
  • Monitor and evaluate integrated marketing communication activities on assigned brands to ensure compliance with approved brand budget, enhance brand positioning and benchmark competition of set objectives.
  •  Assist the marketing manager in the process of New Product Development and brand improvements.

Qualifications

  • B.Sc / HND in related field or other Social Science discipline.
  • Membership of Institute of Marketing of Nigeria (NIMN), APCON.

Experience:

  • At least 5 years cognate experience in brand management from FMCG or manufacturing organization.

The Person Must:

  • Have excellent verbal and written communication skills.
  • Possess analytical and problem-solving abilities.
  • Be creative and able to design unique business worthy campaigns.
  • Maintain the highest standards of integrity and ethical behavior.

Application Deadline

Not Specified.

Method of Application

(See tips on how to write a professional CV, ATS Compliant CV and a sample cover letter.)

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