Applications are invited from suitable and qualified candidates for 2026 Graduate Trainee Program at Tropical General Investments (TGI).
About Tropical General Investments (TGI)
Tropical General Investments (TGI) Group is a privately held global conglomerate rooted in Nigeria, with operations across Africa, the Middle East, and Asia. The group spans a diverse portfolio of industries—FMCGs, agricultural inputs, industrial chemicals, homecare, pharmaceuticals, and financial services among others—turning locally sourced raw materials into goods that serve both local and international markets. With over a hundred brands, thousands of employees, large-scale farming partnerships with hundreds of farmers, and significant export activity, TGI is committed to sustainable growth, economic inclusion, and creating value for communities.
Summary
- Company: TGI Group
- Job Title: Brand / Marketing Trainee
- Job Type: Full Time
- Qualification: BA/BSc/HND
- Locations: Lagos, Nigeria
Job Title: Brand / Marketing Trainee
Job Summary
Program Overview Tropical General Investments (TGI) Group runs a structured Marketing Trainee Program designed to develop young graduates into disciplined, world-class professionals in marketing and branding functions, by providing intensive induction, hands-on experience across its extensive Nigerian distribution network, and exposure to real commercial operations that build managerial and leadership competencies with a clear path for career progression; the program offers full-time employment from day one, structured training, and comprehensive development support to prepare trainees for future roles within the organisation.
Job Details
Key Responsibilities
1. Brand Strategy & Planning
Develop and execute annual brand plans aligned with business objectives.
Define brand positioning, target audience, and value proposition.
Conduct market analysis, competitive benchmarking, and consumer insights review. Monitor brand health metrics and recommend corrective actions.
2. Campaign & Communication Management
Lead development and execution of integrated marketing campaigns (ATL, BTL, Digital). Work closely with agencies to develop compelling brand messaging.
Ensure consistency of brand identity across all channels.
Track and evaluate campaign performance (ROI, reach, engagement, conversion).
3. Innovation & Product Management
Identify opportunities for new product development and line extensions.
Lead product launches from concept to commercialization.
Collaborate with R&D, production, procurement, and sales for seamless execution.
4. Financial & Budget Management
Manage brand P&L responsibilities (where applicable).
Develop and monitor marketing budgets.
Analyze sales data, profitability, and marketing effectiveness.
5. Cross-Functional Collaboration
Partner with Sales, Finance, Supply Chain, and Operations to drive execution.
Support trade marketing initiatives and distributor engagement activities.
Key Performance Indicators (KPIs)
- Market share growth
- Revenue and profitability targets
- Brand awareness & equity scores
- Campaign ROI
- Successful product launches
- Budget adherence
See Also:
Requirements for 2026 Graduate Trainee Program at Tropical General Investments (TGI)
Program Requirements:
- B.Sc./HND in Marketing, Branding, or other relevant business-related disciplines
- 3-4 years’ Experience in reputed good organizations or has been through MTP in a reputed organization.
- Management/Professional certification
- Graduate degree (MSc/MBA) from a reputable business school (an added advantage)
- Completed NYSC
- Maximum age of 27 years
- CV must contain comprehensive and relevant information about the applicant
Deadline
14th March, 2026
Click Here to See other Jobs.
Get a professional, ATS compliant CV, and Cover Letter from an Expert.
Method of Application
(See tips on how to write a professional CV and a sample cover letter.)
Important: See Helpful Career Resources
