Applications are invited from suitable and qualified candidates for the position of Key Account Manager at Peak Milk – FrieslandCampina.
About FrieslandCampina
FrieslandCampina, headquartered in Amersfoort, Netherlands, is one of the world’s largest dairy cooperatives, formed in 2008 through the merger of Friesland Foods and Campina. With roots dating back to 1871, the company has a rich history in dairy production. Operating in over 100 countries, FrieslandCampina offers a diverse range of products under brands such as Frisian Flag, Dutch Lady, and Peak. In 2020, the company reported revenues of €11.14 billion and employed approximately 23,783 people.
Summary
- Company: FrieslandCampina
- Job Title: Key Account Manager – HORECA
- Job Type: Full Time
- Qualification: BA/BSc/HND/Msc
- Location: Lagos, Nigeria
Job Title: Key Account Manager – HORECA
Job Overview
We are seeking a Key Account Manager – HORECA to drive strategic growth across our premium foodservice channel. This role goes beyond traditional account management. You will shape category strategy, strengthen partnerships with leading hospitality businesses, and turn market insights into profitable commercial actions.
As a key representative of FrieslandCampina’s purpose-driven culture, you will work closely with internal teams and external partners to deliver sustainable business growth across restaurants, hotels, and catering services.
Key Responsibilities
Channel & Customer Strategy:
- Develop and execute tailored HORECA channel strategies aligned with category goals and market trends.
- Partner with sales teams to design customer-specific growth plans, including menu innovation and distribution expansion.
- Build strong, long-term relationships with key foodservice partners.
Trade Activation & Commercial Execution:
- Lead trade promotion activities from concept development through budgeting, execution, and ROI evaluation.
- Collaborate with Marketing, Supply Chain, and Finance teams to deliver Integrated Commercial Plans (ICPs).
- Monitor performance and optimize commercial investments for maximum impact.
Market Intelligence & Insight-Led Action:
- Convert market research and shopper insights into practical business initiatives.
- Identify successful customer practices and scale them across the portfolio.
- Track competitor activities and emerging consumer trends to guide strategy adjustments.
Governance & Integrity:
- Maintain high standards of compliance, ethics, and brand integrity in all commercial interactions.
- Ensure alignment with FrieslandCampina’s global policies and business principles.
See Also:
Qualifications & Requirements for the position of Key Account Manager at Peak Milk – FrieslandCampina
Experience & Background:
- Bachelor’s degree in any discipline.
- Minimum of 3 years’ experience in B2B sales, key account management, or commercial roles.
- Experience within FMCG, foodservice, or HORECA environments is an advantage.
- Proven ability to manage complex accounts and drive revenue growth.
- Experience working with cross-functional teams.
Core Competencies:
- Persuasive Communication: Ability to engage stakeholders from chefs to procurement leaders.
- Customer Orientation: Strong relationship-building skills with a partnership mindset.
- Business Acumen: Understanding of margins, P&L drivers, and commercial investments.
- Results Orientation: Data-driven decision-making with measurable outcomes.
What We Offer
Growth & Belonging:
- Inclusive workplace where diverse perspectives are valued.
- Structured career development, mentorship, and global mobility opportunities.
- Continuous learning aligned with your professional goals.
Innovation & Impact:
- Opportunity to work at the forefront of sustainable nutrition.
- Exposure to modern tools, agile processes, and innovation-focused teams.
- Direct influence on how consumers experience our brands in hospitality spaces.
Recognition & Reward:
- Competitive, performance-based remuneration benchmarked globally.
- Comprehensive benefits supporting wellbeing, family, and long-term security.
Success Tips for Applicants
Want to stand out? Here’s how to position yourself for this role:
1. Show commercial impact, not just responsibilities
Instead of listing duties, highlight measurable results:
- Revenue growth achieved
- Accounts expanded
- Market share improvements
- Successful promotions executed
2. Demonstrate HORECA or B2B understanding
Mention experience working with:
- Restaurants, hotels, distributors, or catering companies
- Menu development or foodservice solutions
- Trade promotions or channel strategy
3. Highlight cross-functional collaboration
Employers value candidates who can work across departments. Include examples where you partnered with marketing, finance, or supply chain teams.
4. Speak the language of business
Use metrics such as:
- ROI
- Margin improvement
- Sales growth %
- Volume expansion
5. Tailor your CV to strategic thinking
This is not a purely sales role. Emphasize:
- Strategy development
- Data analysis
- Market insights
- Customer growth planning
6. Prepare real examples for interviews
Be ready to explain:
- A difficult account you turned around
- A promotion you planned and measured
- How you handled competing stakeholder priorities
Deadline
Not Specified
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